This wedding dress trunk show is a special sales event at our San Diego, California bridal shop. Brides-to-be can try on most of Dana Harel’s recent collections of dresses and gowns and beloved styles from past classic collections. The trunk show will feature Dana’s latest styles from her GAIA collection, classical models and/or specific gowns per your request. If you are requested gowns, it can’t be guaranteed and we will need as much notice as possible. But we will always try our very best!

Our specially trained bridal stylist consultants will guide you throughout the event to ensure you find a wedding gown that best suits your personal style and measurements. Feel free to bring images of wedding gowns you have seen on Pinterest, Dana Harel’s website or Instagram that you wish to try! And yes, your family and friends are welcome to join you on this journey.

The trunk show discount will only be available during the trunk show dates so we recommend coming prepared and ready/open to find the dress of your dreams. We are here to help, so if you have questions about the process before - reach out! We would love to help you feel ready and prepared as possible.

Dana Harel unveils her latest Bridal Collection for Spring 2025, titled "Gaia," the Greek personification of Mother Earth. This collection draws inspiration from ancient Greek and Roman art, capturing the essence of form and material in each gown. With a focus on minimalism, Gaia celebrates the beauty of creation, allowing each element to shine through and guide the design process.

True to Dana Harel's signature style, Gaia offers a range of feminine dresses designed to accentuate the wearer's figure. Seamlessly blending timeless elegance with contemporary allure, this collection invites brides to embrace the inherent beauty of simplicity and presence in every moment.